Total organic video views
Creator media kit · 2026
Why countries
think, live,
and argue
differently.
Refound Abroad turns cultural friction into short videos people recognize, argue with and send to someone else.
25M+organic views
France✦America✦Culture✦History✦Identity✦Systems✦France✦America
What Refound Abroad does
The channel
I don't make travel content.
I explain what people run into once they actually live somewhere.
Most Refound Abroad videos begin with something small: a school rule, a doctor's bill, the way people argue or what a cashier is expected to do.
Then I work backward. What rule created it? Why do people expect it to work that way? And why does it feel so strange to someone from somewhere else?
France is the main lens because I live here. The audience is broader: people in the United States, France, Europe and the diaspora who recognize the collision and want a better explanation than "that's just how they are."
The goal is to make the difference understandable without pretending one country has solved everything.
@refoundabroadVerified on Instagram · 33.1K followers↗Organic performance
Attention earned.
Not rented.
The audience was built through organic short-form content across Instagram, TikTok, Facebook and YouTube. People do not only watch the videos. They share them, debate them and use them to explain something to someone else.
Audience figures updated August 2026Instagram followers
Views on the strongest Instagram reel
tracked Instagram engagements
18.6MInstagram video views
3.5MFacebook video views
3.2MTikTok video views in 365 days
4.9%Weighted Instagram engagement rate
Featured case study
Strongest Instagram reel5,621,855views
The best stories usually start with something surprisingly ordinary
The detail gets attention. The explanation makes it travel.
Refound Abroad performs best when the subject begins with something people immediately understand: an exam, a grocery checkout, a medical bill or a workplace rule.
That is where a partner can fit naturally. The product, destination or service should help me test, explain or show the subject. It cannot simply interrupt the video halfway through.
5.6MInstagram views
101KInstagram likes
42.7KInstagram shares
One familiar task—filling a car in France—became a broader argument about infrastructure, convenience and what different countries expect from everyday systems.
Audience profile
The stories start in France.
The conversation doesn't stop there.
France is the main subject, but the videos travel because the questions are much larger than France.
American viewers compare systems. French viewers explain, correct and occasionally argue. Immigrants and diaspora audiences often recognize the confusion from both sides.
That mix gives partners access to an audience already interested in language, identity, travel, education, relocation and the everyday systems that change across borders.
Audience snapshot
Primary countriesTikTok · Aug 4, 2026
38%France
- France38.0%
- United States18.7%
- Canada5.9%
- United Kingdom3.8%
- Other territories33.6%
Gender distributionTikTok · Aug 4, 2026
56/44
Male 56%Female 44%
Returning viewersTikTok · Aug 3, 2026
53%Returning viewer share
The channel is not only discovered. It is revisited.
Platform breakdownTracked views · Aug 2026
Instagram18.6M
Facebook3.5M
TikTok3.2M
Audience demographics reflect the current TikTok export. Platform totals reflect the Refound Abroad master analytics tracker.
Ways to work together
Make the brand part
of the reason to watch.
The best integrations do not pause the story for an ad. They give me something useful to test, explain, compare or show.
01Native short-form
Sponsored explainers
Research-led short videos built around a real audience question. The partner sits inside the explanation instead of being attached to the end as an unrelated promotion.
Best for: Services, apps, education, consumer technology, language learning and relocation.
Discuss the fit02Travel and culture
Destination stories
On-location videos about how a place actually works: language, public life, local systems, history and the details visitors usually miss.
Best for: Tourism boards, cities, cultural organizations, hotels and transportation partners.
Discuss the fit03Built to fit
Creative partnerships
Custom series, product launches and longer collaborations for partners with more than one story to tell.
Best for: Multi-video campaigns, event coverage, original formats and ongoing brand relationships.
Discuss the fitWorking process
Research it properly.
Then explain it like a person.
01Find the friction
Start with the thing people already notice, misunderstand or argue about.
02Check the claim
Use credible sources, local context and the strongest fair objection. If the framing does not survive scrutiny, it does not get filmed.
03Make the partner useful
Build the brand into the evidence, experience or solution. Never drop it into the story as a random interruption.
04Build for sharing
Give viewers a point they can repeat, debate or send to someone who needs the explanation.
What a partnership includes
What you can expect
No mysterious agency fog.
Every partnership begins with topic and audience fit. From there, the scope can include research, concept development, scripting, filming, editing, platform-native publishing and post-campaign reporting.
Deliverables, revision limits, usage rights and timelines are agreed before production begins. Everyone knows what is being made and where it can be used.
Deliverables
The exact videos, cutdowns and supporting assets are agreed before production.
Publishing platforms
Every deliverable is designed for the platform where it will actually be watched.
Usage rights
Paid use, reposting and campaign duration are defined clearly in the scope.
Reporting and review
Partners receive a practical performance readout after the campaign has had time to travel.
Selective partnerships · 2026
Let's make the reel
people send to a friend.
I work with a limited number of partners whose product, destination or mission genuinely fits the audience.
Partnerships can include a sponsored reel, an on-location story or a longer series. Send me the idea, the goal and the timing. I'll tell you plainly whether I think it belongs on the channel.
partnerships@refoundabroad.com